Dan Thurmon Slated to Kickoff Outstanding Education Program For Incentive Marketing Association’s IMA Summit 


MINNEAPOLIS — May 31, 2023 — The Incentive Marketing Association (IMA) announced keynote speaker Dan Thurmon and a robust education program providing the latest insights on incentive and recognition programs for its IMA Summit July 17-19 in Boston, Massachusetts.

Thurmon, an acrobat, world-renowned speaker, author and workplace performance expert is known for delivering powerful keynotes in a jaw-dropping style. He does handstands on podiums while discussing balance; juggling sharp objects to teach principles of performance under pressure; and weaving through the audience on a six-foot unicycle to visually amplify principles for navigating change. Thurmon delivers his life-changing message in his own show-stopping style to a broad range of Fortune 500 teams.


“Change is happening faster than ever and incentive and recognition programs play a valuable role in achieving the employee performance and customer experiences that businesses are seeking. We have sessions on innovation and new research insights that provide valuable concepts for incentive and recognition providers and the practitioners who manage these programs within their organizations,” says IMA Summit Chair, Jim Atten, Wolfe LLC.

The IMA Summit education program includes sessions with the latest research and insights on: 

  • Why Innovation is Critical to Your Reward Solution & Business
  • Rethinking Workplace Culture to Win the New Contest for Talent 
  • How to Evolve Recognition in the Workplace
  • How to Hook Program Participants into Loving Your Incentives
  • Mind the Gap: Solving for Incentive & Reward Expectation Discrepancies

Another valuable hallmark of the conference is the IMA Summit Awards program which includes the IMA Excellence Awards that identify and recognize outstanding examples of incentive programs, products and services; and the Recognition Professionals International (RPI) Best Practice Standards® Awards for their use of best practices in recognizing and engaging employees.

The full education program, networking opportunities, awards program, registration details and more can be viewed on the IMA Summit website

About IMA

The Incentive Marketing Association (IMA) connects members from leading companies across the marketplace to create a unified voice and growth for the incentive industry. IMA is the umbrella organization for the Incentive & Engagement Solution Providers (IESP), Incentive Gift Card Coalition (IGCC), Incentive Merchandise To Reward & Appreciate (IMRA), Incentive Travel Council (ITC), Recognition Professionals International (RPI), IMA Europe, IMA Brasil and IMA Middle East, Africa & Asia Pacific. IMA members have the expertise, leading brands, and services to help companies improve their business with reward, recognition, loyalty, and engagement programs.

Contact: Ione Terrio • iterrio@incentivemarketing.org • 952-928-4649

July 17-19, 2023

IMA Summit 2023

Join us in Boston, MA!

The IMA Summit is an exciting way to make long-lasting relationships while expanding your business network with 300+ industry leaders. This three-day conference is the largest gathering of incentive & recognition professionals and learning offered by IMA. Join us as we celebrate our accomplishments and connect in Boston!

Register Here