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Recognition in The Real World
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5 Communication Plan Components

Posted By Administration, Thursday, August 22, 2019
Updated: Wednesday, August 21, 2019

Standard 4 of RPI's Best Practices® is the Recognition Program Communication Plan, which aids in the presentation of the organizations recognition program. The organization should establish and maintain a strategic communication plan that communicates all aspects of the recognition strategy, including program objectives, recognition processes, events, celebrations, tools, and a contact person. The following components can be used develop your organizations communication plan.

Does your recognition communication plan:

  1. Develop a message related to each of the Recognition Program components?

  2. Identify the audience for each of the messages?

  3. Designate the communication method for each message?

  4. Assign who is responsible for delivering the message and frequency of message?

  5. Include measures to determine how well the message was delivered and understood?

Tips

  1. Specific messages are developed to promote recognition activities.
  2. Target audiences are identified for each of the messages.
  3. Each target audience has a communication method(s) identified that is accessible for those persons.
  4. Leaders have specific messages assigned. Additional persons also are identified to deliver messages to specific target audiences.
  5. Part of the communication plan includes measurements to determine if the messages were delivered and if the messages were understood. Review of these measurements by the leadership determine what additional communication may be necessary and by what method and messenger.

Read more about RPI's 7 Best Practice Standards® here: https:// www.recognition.org/page/ best_practice

Tags:  Communication strategy  Recognition Program Communication Plan  recognition strategy 

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