Heather Abbott Receives 2021 IMA President’s Award 


FORT LAUDERDALE, FLA – Aug. 11, 2021 – Heather Abbott, CPIM, director of partnership marketing, Powerhouse Brands Consulting; was honored with the 2021 IMA President’s Award at the Incentive Marketing Association’s (IMA) Summit Awards ceremony during the IMA Summit in Fort Lauderdale.

The IMA President’s Award recognizes individuals who have actively furthered IMA’s mission to create a greater awareness of incentives, help incentive suppliers prosper in a changing business environment through education, training, research, and marketing; and through example, promote high standards of professionalism in the incentive field.

Len Sadek, CPIM, IMA president, said selecting Abbott for this award was one of his easiest tasks as IMA president. “Heather is an example of professionalism at its best,” Sadek said. “She is an asset to the incentive industry and the IMA and is both a mentor and educator to all those around her.”   

Abbott has been a member of the IMA for over 15 years, having served on the IMA board for six years, the IGCC board for three years and currently serves on the IESP board. She also served on a variety of IMA committees, including the Summit, and corporate outreach and public relations. Additionally, she worked as an industry mentor and helped recruit many new members to both IMA and the IGCC.

Upon receiving the award Abbott reflected on her experience with the IMA. “I have been an IMA member for over 15 years now and it has without a doubt been one of the best ways to grow both my business and my personal development as an incentive professional,” Abbott said.  “By serving on the Board and receiving my CPIM Certification, I have learned a lot from my colleagues, forged great connections and I've been able to help grow this ever-evolving industry both in the US and globally. I will continue to support the IMA in as many ways as possible,” she added.

About the Incentive Marketing Association
The Incentive Marketing Association (IMA) connects members from leading companies across the marketplace to create a unified voice and growth for the incentive industry. IMA is the umbrella organization for the Incentive & Engagement Solution Providers (IESP), Incentive Gift Card Council (IGCC), Incentive Manufacturers & Representatives Alliance (IMRA), Incentive Travel Council (ITC), and IMA Europe. IMA members have the expertise, leading brands and services to help companies improve their business with recognition, reward and engagement programs.
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